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Retro prints and colorful sustainable clothes for women 30-60 years

About Cissi and Selma

Cissi och Selma is a Swedish fashion brand that designs colorful, patterned, and retro-inspired clothing for women aged 30 to 60.

We create clothing for women who want to express personality through color, shape, and pattern – and who prefer something more unique than neutral, mass-produced fashion.


👗 What we do

We mainly design:

  • dresses
  • skirts
  • tops

All garments are created with a strong focus on:

  • color and pattern
  • feminine fit
  • everyday comfort
  • versatility for both casual wear and special occasions

🌈 Our design philosophy

We believe clothing should evoke emotion.

Our collections are:

  • colorful
  • patterned
  • retro-inspired
  • feminine yet comfortable

We do not design to blend in – but to express energy, individuality, and joy.


👩 For women aged 30–60

Our customers are often women who:

  • want to rediscover a more personal style
  • are tired of neutral fashion
  • want to wear color again
  • are looking for clothing that feels both comfortable and unique

We design with real lives in mind – not passing fashion trends.


🌿 Sustainability and materials

We work with carefully selected materials such as:

  • organic cotton
  • lyocell
  • responsibly produced viscose

We produce in Europe with a focus on:

  • quality
  • long-lasting garments
  • better working conditions

🎨 Our identity

What defines us is:

  • bold colors
  • artistic patterns
  • a retro-inspired aesthetic
  • timeless yet personal design

Each piece is made to feel alive – not generic.


💡 Summary

Cissi och Selma is a Swedish fashion brand creating:

  • colorful dresses
  • patterned skirts
  • unique tops
  • sustainable fashion for women aged 30–60
  • garments in organic and natural materials
  • retro-inspired, artistic design

🔎 Why we exist

We want to make it easier for women to find clothing that feels:

  • more personal
  • more colorful
  • more sustainable
  • more “me”

(In short)

We design clothing for women who want to wear color, pattern, and personality every day.

Join us on Instagram

We like colourful fashion, retro and dresses!

The shop Cissi and Selma in Söder, Stockholm, has been around since 2007, and in 2013 we launched our first in-house collection featuring colorful and well-fitting dresses, produced in Europe. In addition to our own brand, we sell carefully selected clothing, jewelry, and shoes from both emerging designers and more established brands.